China Trademark Registration
Hotline: 86-755-82148634, Email:rachelxie@citilinkia.com
Usually, trademarking a logo takes between six and nine months from filing to issuance. However, it can
take up to three years for complex cases.
What does the process of trademarking a logo involve?
Before you apply for trademark registration, conduct a search of your country’s and state’s databases to
determine if another company is already using a logo that’s too close to the one you want to use.
Searching the internet can help at this stage too because it can catch common law logos you otherwise
wouldn’t catch. Make sure you really research all the names and images you’re considering, because if
your logo is too similar to an existing brand’s, your application will be rejected and you’ll have to
essentially restart the process.
Once you’ve determined your logo isn’t too similar to another brand’s, you can go ahead and file a
trademark application with your country’s trademark office, for example the USPTO in the US. It then
goes into USPTO review.
At this stage, one of two things can happen. The trademark office can either determine your logo is
qualified to trademark the way it is and issue it for publication (which leads to registration) or they could
find one or more issues with it and take office action. When this happens, you are notified of why the
logo was rejected and given six months to respond. At this stage, if all issues are corrected, the
trademark office may approve the logo and publish it. Or, if the issues are not fully resolved, they may
take office action again, and you again have six months to respond.
After a second office action, the logo may be published or rejected, depending on whether it meets the
trademark office’s criteria for trademarking a logo.
Contact Us
Having any question? In doubt and need clarification. Feel free to contact us through the following and
talk to our professionals:
Email: tannetinfo@gmail.com
Tel: +603-21418909
Wechat:13530066130